Portable power
Real-use content that raised brand mentions in AI answers
A portable power brand, answering real usage questions with real-use content.
- 8 weeks
- 1,296 videos
- 18 articles
Results
- 33.5M
- Total viewsOver 8 weeks
- +20 pts
- Brand mention rate10% → 30%
- +7 pts
- Content citation rate3% → 10%
- 18
- Guides and Q&AsPlus 1,296 scenario videos
What was hard, and what we did.
The challenge
- Product features needed real usage scenarios
- Content had to answer the questions users actually ask
- The brand needed to show up more in AI answers
What we did
- Made 1,296 videos around real usage scenarios
- Built 18 searchable guides and Q&As
- Tracked brand mentions and citations with a fixed question set
Featured content: what the creators posted.
What we solvedScenario content that people see, and that AI can find and cite.
About the data: Each case's figures come from its own project report or content sample, with its own period and definitions, so they aren't directly comparable.
More case studies
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Managed
Hand it to the team, built around your KPIs.
- Strategy built on your KPIs
- Creators shortlisted and vetted
- Rates and timing agreed
- Contracts and delivery handled
- Every creator fee settled
- Your own report and dashboard
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